Concept + Art Direction
I concept and lead social-first photo and video shoots from initial idea through final edit, shaping visual storytelling across digital platforms.
Nuuly Bag Series
A series of stylized still lifes and stop-motion videos featuring the Nuuly bag in seasonal, artful environments, created to drive engagement and reinforce brand personality through playful visual storytelling.
Watching Nuuly
A street-style inspired social series reimagining @watchingnewyork through a Nuuly lens, staging candid-feeling portraits of head-to-toe Nuuly looks in real-world environments.
Meet the Huuman
A monthly LinkedIn series spotlighting Nuuly employees through styled portrait shoots and long-form storytelling, pairing personal interviews with thoughtfully curated props and evolving into a short-form video format.
CREATIVE DIRECTOR | Kirsten Henri
CREATIVE STRATEGIST | Hannah Reilly
ASSISTANT | Patrick Wong